Why Go Green For Your Next Exhibit?

Nationwide surveys show that more and morecomparable to older, less environmentally-friendly
companies are aware of the impact of theirproducts. Many exhibitors are now willing to pay
activities on the environment. They are interestedslightly higher prices for green options or to find
in green options for their exhibits for a variety ofways to trim their budgets in other areas to
reasons:o Green practices may enhance theirmake a green exhibit economically feasible.
company's image in the consumer's eyesoConcern also exists over whether green materials
Personal interest in environmental causes haswill perform as well as traditional materials and
increased among company executiveso Greenwhether there are sufficient suppliers to meet the
materials are easier to obtain and useneed.
Many companies have already taken stepsThese concerns are exceeded by the world-wide
towards adopting green practices for the creation,awareness of the need to preserve our
storage and recycling of their exhibit booths.environment in every possible way. Pressure from
However, there is a tremendous amount of roomconsumers to choose green alternatives is now
for growth in this field. Suppliers will need to stepbecoming a force to be taken into consideration in
in with better education for their potential clientsalmost all corporate decisions. Consider making
and increase the range of options that they offer.your company a forerunner in the global desire
One of the barriers in the past to designing greenfor green options. A green exhibit booth is the
exhibits was the additional cost. As more greenperfect place to start.
materials are available, the cost is becoming